BLOCKWRK
Project
Packaging & Type Design // Personal Project
Responsibilties
Graphic Design, Type Design, Art Direction
Year
2024
Have you ever stared at a big ‘ole block of concrete wishing you could take a bite out of it without breaking all your teeth? No? Well…now you can!
Introducing Blockwrk! Blockwrk is a textured, white chocolate square tile made using only natural, organic ingredients to make chocolate that looks like concrete (and other building materials).
Using a besoke custom typeface aptly named Blockwrk Sans to develop a wordmark that adapts to the flavor it lives on, Blockwrk, like the urban landscape that inspired it, was built from the ground up!
Featured on the DIELINE!